May
11
2012
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Why did Google Knol fail?

caged-bookWhen Google announced their Knol service in December 2007, it was clear that Google had high hopes for the project. It was announced by Udi Manber, Google’s Vice-President of Engineering, as a place for named writers to share “units of knowledge”, in the form of authoritative articles called knols. It was Google’s hope that when [more…]

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